

It sounds almost impossible to stop, but not according to the makers of the Brave browser, which is using its latest developer build to test a new defence against fingerprinting: confusing fingerprinting collection algorithms by randomising some of the data they collect. Having created this, advertisers track users as they browse by noticing every time that pattern pops up on sites across the web.Įven settings meant to protect privacy such as the failed DoNotTrack request can be used to aid fingerprinting collection. It works by analysing dozens of characteristics of a user’s software and hardware setup, which taken together form a unique pattern or fingerprint. It’s called browser profiling, aka the ‘cookieless monster’.

More recently, however, browsers and adblockers have started clamping down on this way of profiling users, which is why a second technique dating back a decade has come to the fore. Most people assume third-party cookies are the main way they’re tracked from website to website and across different web sessions, and to a large extent that’s still true. What Brave has, and other browsers do not, is built-in Tor (The Onion Router) connectivity, which is certainly a plus for those who want to keep their privacy but would rather not use Tor's official browser in addition to Brave.As privacy experts constantly remind everyone, when it comes to tracking using web fingerprinting, users can run, but they simply can’t hide.

More importantly, the browser also automatically updates all connections from HTTP to HTTPS-the latter is a much safer protocol because it uses strong encryption. However, the user can tweak Shields as per their liking, customize privacy settings, enable or disable social media blocking, and further enhance Brave's security by enabling aggressive ad and tracker blocking.īrave automatically de-AMPs every web page, blocking Google from redirecting your traffic through its own servers and thus preventing it from collecting data. Brave has become a popular alternative to Chrome and similar browsers because it is fast, and looks and feels like a conventional browser, but packs quite a punch due to a number of fairly unique security features.īrave provides strong protection out of the box, mainly thanks to Brave Shields, which blocks ads, scripts, trackers, cross-site cookies, phishing, and fingerprinting.
